Best SEO Companies for
Cannabis & CBD Businesses

Need help finding a high-quality and trustworthy SEO vendor? We evaluated companies that have expertise in working with Cannabis businesses across eight categories and analyzed the data to give you our list of the best Cannabis SEO companies.

Best CBD SEO Agencies: Top 10 List

Rank Agency Name Pricing Expertise Editor's Score Location Phone Number
1 HigherVisibility® $100-149/ Hr. Full-Service SEO 97/100 Memphis, TN 888-967-1992
2 Tombras $250+/ Hr. Full-Service SEO 94/100 Knoxville, TN 865-410-7606
3 SearchBloom $100-149/ Hr. Local 93/100 Draper, UT 801-590-4051
4 National Positions $100-149/ Hr. Local 92/100 Westlake Village, CA 877-610-4760
5 SEO Brand $100-149/ Hr. Amazon 92/100 Boca Raton, FL 954-406-0821
6 Logical Position $150-199/ Hr. Ecommerce 91/100 Lake Oswego, OR 800-875-2129
7 Straight North $100-149/ Hr. National 90/100 Downers Grove, IL 312-724-5220
8 Ignite Visibility $150-199/ Hr. National 88/100 La Jolla, CA 619-752-1955
9 SmartSites $100-149/ Hr. Local 87/100 Paramus, NJ 201-870-6000
10 NP Digital $150-200/ Hr. Local 86/100 San Diego, CA 858-437-9102

Selecting the Best CBD SEO Companies for Effective Cannabis Marketing

What is CBD SEO and Its Importance

Definition of CBD SEO

CBD SEO refers to the process of optimizing a website to rank higher in search engines for CBD-related keywords. It involves using specific techniques to improve the visibility and credibility of a CBD business online. This includes keyword research, content optimization, backlink building, and local SEO strategies tailored to the cannabis industry. Working with CBD SEO experts is crucial, as they provide specialized knowledge and expertise in optimizing CBD websites, ensuring adherence to industry regulations and driving measurable success in a competitive landscape.

Benefits of CBD SEO for Cannabis Businesses

  • Increased online visibility and credibility for CBD products: With proper SEO techniques, a CBD business can appear at the top of search engine results, making it easier for potential customers to find its products. Tailored SEO services can significantly enhance the online visibility of a CBD website, helping it attract targeted traffic and compete effectively in search engine results.
  • Improved website traffic and engagement: Higher search rankings lead to more organic traffic, increasing opportunities for customer interaction and conversions.
  • Enhanced brand credibility and trust: A well-optimized website with valuable content establishes authority in the CBD industry, leading to greater customer trust.
  • Increased sales and revenue for CBD businesses: Higher visibility and trust translate into more leads and sales, making SEO a cost-effective strategy for long-term growth.

How CBD SEO Differs from Traditional SEO

  • CBD SEO requires a deeper understanding of the cannabis industry and its unique challenges: Regulatory restrictions limit advertising options, necessitating creative SEO approaches. Utilizing specialized cannabis SEO services can help navigate these challenges by offering customized solutions tailored specifically for the CBD and cannabis industry.
  • It involves using specific keywords and phrases related to CBD and cannabis: Unlike general SEO, CBD SEO must focus on compliance-friendly, industry-specific keywords.
  • CBD SEO requires a more nuanced approach to content creation and link building: Content must be engaging, informative, and compliant with legal guidelines while ensuring backlinks come from reputable, industry-related sources.

Top CBD SEO Companies

Criteria for Selecting the Best CBD SEO Companies

  • Experience working with CBD businesses: Agencies must have prior knowledge of working within the industry and its regulations.
  • Knowledge of the cannabis industry and its unique challenges: Partnering with an SEO company that understands the legal restrictions and compliance issues is crucial. They should be able to create customized strategies that enhance visibility and drive traffic to CBD websites.
  • Proven track record of success in improving search rankings: Client testimonials, case studies, and performance data should demonstrate effectiveness.
  • Customized SEO strategies for each client: No one-size-fits-all approach works; strategies must be tailored based on business goals and competition.

Factors to Consider When Selecting a CBD SEO Agency

When selecting a CBD SEO agency, there are several factors to consider to ensure you choose the right partner for your business. Here are some key considerations:

  1. Experience in the CBD Industry: Look for an agency with experience in the CBD industry, as they will have a deeper understanding of the unique challenges and opportunities in this space. An experienced agency will be familiar with the regulatory landscape and know how to navigate it effectively.
  2. Proven Track Record: Check the agency’s portfolio and case studies to see their success in improving search engine rankings and driving organic traffic for CBD businesses. A proven track record demonstrates their ability to deliver results.
  3. Expertise in CBD SEO: Ensure the agency has expertise in CBD SEO, including knowledge of the latest trends, best practices, and algorithm updates. This expertise is crucial for staying ahead of the competition and achieving long-term success.
  4. Customized Approach: Choose an agency that offers a customized approach to CBD SEO, tailoring their strategies to your specific business needs and goals. A one-size-fits-all approach is unlikely to yield the best results.
  5. Transparency and Communication: Select an agency that provides transparent reporting and regular communication, keeping you informed about their strategies and progress. Clear communication helps build trust and ensures alignment with your business objectives.
  6. Reputation and Reviews: Research the agency’s reputation online, reading reviews and testimonials from previous clients to ensure they have a good track record of delivering results. Positive reviews and strong client relationships are indicators of a reliable agency.

CBD SEO Services

Customized CBD SEO Strategies for Businesses

  • Keyword research and optimization: Identifying high-value, industry-specific keywords that attract potential customers while maintaining compliance with search engine regulations.
  • On-page optimization for CBD websites: Enhancing site structure, meta descriptions, headers, and internal linking to improve search rankings. Tailored SEO strategies for the online CBD business sector are crucial to enhance visibility and engagement.
  • Link building and outreach: Acquiring high-quality backlinks from reputable, CBD-friendly websites.
  • Content creation and marketing: Producing engaging blog posts, guides, and articles that provide value to consumers and improve rankings.
  • Local SEO strategies for CBD businesses: Optimizing Google My Business, local citations, and customer reviews to attract nearby customers.

Best-in-Class SEO Services for Optimal Results

  • Technical SEO audits and optimization: Analyzing site performance, speed, and crawlability to ensure optimal indexing by search engines.
  • Content marketing and creation: Developing valuable, keyword-optimized content that attracts and retains users.
  • Link building and outreach: Establishing authority through partnerships with relevant industry websites.
  • Local SEO and Google My Business optimization: Strengthening local presence to drive in-store visits and local sales. Incorporating local search engine optimization is vital for improving visibility and attracting interested customers, especially for CBD businesses.
  • Ongoing SEO maintenance and support: Regular updates to ensure continued ranking improvements.

Detailed SEO Reporting for Tracking Progress

  • Monthly SEO reports detailing keyword rankings and traffic: Transparent tracking of SEO improvements and performance.
  • Quarterly SEO audits and recommendations: Strategic adjustments based on changing trends and performance data.
  • Ongoing SEO support and maintenance: Continuous refinements to maintain top search rankings.

Keyword Optimization for CBD Products

Keyword optimization is a crucial aspect of CBD SEO, as it helps your website rank higher in search engines for relevant keywords. Here are some tips for optimizing your CBD product keywords:

  1. Conduct Thorough Keyword Research: Use tools like Google Keyword Planner, Ahrefs, or SEMrush to identify relevant keywords and phrases for your CBD products. This research will help you understand what potential customers are searching for and how to target those queries effectively.
  2. Use Long-Tail Keywords: Target long-tail keywords that are more specific and less competitive, such as “CBD oil for anxiety” or “CBD gummies for sleep.” These keywords often have higher conversion rates because they indicate a more specific search intent.
  3. Optimize Product Pages: Ensure each product page is optimized for its target keyword, including the page title, meta description, headings, and content. This optimization helps search engines understand the relevance of your pages to specific queries.
  4. Use Keyword Variations: Use variations of your target keyword throughout your content, including synonyms and related phrases. This approach helps capture a broader range of search queries and improves your chances of ranking for multiple keywords.
  5. Monitor and Adjust: Continuously monitor your keyword performance and adjust your optimization strategies as needed. Regularly updating your keywords and content ensures you stay relevant and competitive in the ever-evolving CBD market.

Local SEO Strategies for CBD Businesses

Local SEO is essential for CBD businesses with a physical location or serving a specific geographic area. Here are some local SEO strategies to improve your online visibility:

  1. Claim and Optimize Your Google My Business Listing: Claim your Google My Business listing and optimize it with accurate and up-to-date information, including your business name, address, phone number, and hours of operation. A well-optimized listing can significantly enhance your local search presence.
  2. Use Location-Specific Keywords: Use location-specific keywords in your content, including your city, state, or region. This strategy helps attract local customers who are searching for CBD products in your area.
  3. Build High-Quality Local Citations: Build high-quality local citations on reputable directories and websites, including Yelp, Bing Places, and other local business listings. Consistent and accurate citations improve your local search engine rankings.
  4. Optimize Your Website for Local Search: Optimize your website for local search by including your business’s name, address, and phone number (NAP) consistently across the web. This consistency helps search engines verify your business information and improve your local rankings.
  5. Encourage Online Reviews: Encourage your customers to leave online reviews on your Google My Business listing and other local directories. Positive reviews enhance your reputation and can influence potential customers’ purchasing decisions.

Benefits of CBD SEO for Businesses

Increased Online Visibility for CBD Products

  • Improved search engine rankings for target keywords: Higher rankings drive more organic traffic to CBD websites.
  • Increased website traffic and engagement: SEO-optimized content attracts more visitors and keeps them engaged.
  • Enhanced brand credibility and trust: A well-ranked website is seen as more authoritative and reliable.

Improved Website Traffic and Engagement

  • Increased website traffic from search engines: More organic traffic leads to higher potential conversions.
  • Improved website engagement and conversion rates: Optimized content and site structure encourage users to take action.
  • Enhanced user experience and satisfaction: SEO improvements create a smoother, more user-friendly browsing experience.

Increased Sales and Revenue for CBD Businesses

  • Increased website traffic and engagement: More visitors increase the likelihood of conversions.
  • Improved conversion rates and sales: Well-optimized websites guide visitors through the sales funnel.
  • Enhanced brand credibility and trust: A strong online presence builds customer confidence and loyalty.

By investing in a top-tier CBD SEO agency, businesses can ensure compliance, improve search engine rankings, and boost overall profitability in the growing cannabis market.

 

Improved Brand Credibility

A well-executed CBD SEO strategy can improve your brand credibility and establish your business as a trusted authority in the industry. Here are some ways CBD SEO can improve your brand credibility:

  1. Establish Your Business as a Thought Leader: Create high-quality, informative content that establishes your business as a thought leader in the CBD industry. Thought leadership content builds trust and positions your brand as an expert.
  2. Build Trust with Your Audience: Build trust with your audience by providing accurate and transparent information about your products and business practices. Transparency fosters trust and encourages customer loyalty.
  3. Increase Online Visibility: Increase your online visibility by ranking higher in search engines and appearing in more online searches. Higher visibility enhances your brand’s credibility and attracts more potential customers.
  4. Enhance Your Brand’s Reputation: Enhance your brand’s reputation by showcasing your expertise and commitment to quality and customer satisfaction. A strong reputation differentiates your business from competitors and builds customer confidence.
  5. Differentiate Your Business: Differentiate your business from competitors by highlighting your unique selling points and value proposition. Clear differentiation helps customers understand why they should choose your products over others.

Measuring Success with CBD SEO

Measuring the success of your CBD SEO efforts is crucial to understanding the effectiveness of your strategies and making data-driven decisions. Here are some key performance indicators (KPIs) to measure the success of your CBD SEO:

Key Performance Indicators (KPIs) for CBD SEO

  1. Organic Traffic: Monitor the number of visitors to your website from organic search results. An increase in organic traffic indicates that your SEO efforts are driving more potential customers to your site.
  2. Search Engine Rankings: Track your website’s ranking for target keywords in search engines like Google. Higher rankings for relevant keywords improve your visibility and attract more organic traffic.
  3. Conversion Rate: Measure the percentage of website visitors who complete a desired action, such as making a purchase or filling out a form. A higher conversion rate indicates that your website is effectively converting visitors into customers.
  4. Return on Investment (ROI): Calculate the revenue generated by your CBD SEO efforts compared to the cost of those efforts. A positive ROI demonstrates the financial effectiveness of your SEO strategy.
  5. Domain Authority: Monitor your website’s domain authority, which indicates its credibility and trustworthiness in the eyes of search engines. Higher domain authority can lead to better search engine rankings.
  6. Page Speed: Measure the loading speed of your website, as slow page speeds can negatively impact user experience and search engine rankings. Faster page speeds improve user satisfaction and search engine performance.
  7. Bounce Rate: Track the percentage of website visitors who leave your site immediately, as high bounce rates can indicate poor user experience or irrelevant content. Lowering your bounce rate can improve engagement and conversions.
  8. Average Session Duration: Measure the amount of time

1

Named Best Full-Service SEO and SEM Agency by Forbes®

HigherVisibility offers specialized SEO services for cannabis and CBD businesses, focusing on comprehensive keyword research and on-page optimization to enhance online visibility. Their strategies include technical improvements such as site architecture enhancement and mobile responsiveness, ensuring a seamless user experience. By adhering to industry regulations and delivering relevant content, they aim to improve search rankings and attract potential customers.


Notable Clients: Ebay, Warner Brothers, HOTWORX, Allied Van Lines
SEO Expertise
  • Full-Service SEO
  • Enterprise
  • National
  • Multi-Unit
  • Local
  • Why they were selected

    HigherVisibility's expertise in SEO for the cannabis and CBD sector makes them a noteworthy choice. Their approach includes thorough keyword research to identify relevant terms that satisfy search intent, focusing on long-tail keywords that are less competitive and more detailed to help websites rank higher. They also emphasize on-page optimization, paying close attention to elements such as titles, meta descriptions, images, and content to ensure greater visibility. By delivering value to customers through relevant and useful content, HigherVisibility increases the likelihood of clients being chosen over competitors.

  • Pros & Cons

    Pros:

    • HigherVisibility conducts thorough keyword research, focusing on long-tail keywords that are less competitive and more detailed, helping cannabis and CBD websites rank higher.

    • They emphasize on-page optimization, paying close attention to elements such as titles, meta descriptions, images, and content to ensure greater visibility.

    • Their services include off-page optimization, building a quality link profile to project trustworthiness and credibility.

    • They focus on technical aspects such as site architecture and mobile responsiveness, ensuring a seamless user experience.

    Cons:

    • The time-consuming nature of link-building may delay seeing immediate results from their off-page optimization efforts.

    • Their comprehensive approach may require a significant investment, which could be a consideration for smaller cannabis and CBD businesses.

    • The focus on long-tail keywords, while beneficial for ranking, may result in lower overall search volume.

2

Independent Agency Delivering Integrated Solutions

As an independent agency, Tombras offers a unique blend of creativity and performance, focusing on delivering impactful campaigns that resonate with audiences. Their approach involves leveraging data analytics to inform their creative strategies, ensuring that their campaigns are both innovative and effective. This methodology has earned them accolades and a reputation for excellence in the advertising industry.


Notable Clients: Bush's Best, MorningStar Farms, Ricola
SEO Expertise
  • Full-Service SEO
  • Content
  • National
  • Technical
  • Link Building
  • Why they were selected

    Tombras's expertise in digital marketing and SEO, recognized by their 2023 Best Large Agency award from the US Search Awards, underscores their ability to enhance online visibility and drive targeted traffic. While they do not specifically advertise services for the cannabis and CBD sector, their comprehensive approach to SEO and digital marketing suggests they could effectively support businesses in this industry. Their focus on data-driven strategies and creative storytelling enables them to craft campaigns that resonate with audiences and adhere to industry regulations. This combination of skills positions them as a strong candidate for companies seeking to improve their digital presence in regulated markets.

  • Pros & Cons

    Pros:

    • Tombras has a long-standing history, having been established in 1946, which speaks to their experience and stability in the industry.

    • Their recognition as the 2023 Best Large Agency by the US Search Awards underscores their proficiency in search engine optimization and digital marketing.

    • The agency’s digital-first approach ensures they are adept at navigating the evolving digital landscape.

    • Tombras’s commitment to connecting data and creativity has been central to their sustained success.

    Cons:

    • The lack of explicit focus on the cannabis and CBD sector may result in a learning curve when addressing industry-specific challenges.

    • Their extensive client roster could lead to potential resource constraints for new clients.

    • The agency’s broad industry focus might dilute their expertise in niche markets like cannabis and CBD.

3

Marketing Solutions That Drive Results

Searchbloom is a digital marketing agency specializing in search engine optimization (SEO) and pay-per-click (PPC) advertising. They focus on enhancing online visibility and driving targeted traffic for businesses across various industries. Their approach emphasizes optimizing expertise, authoritativeness, and trustworthiness (E.A.T.) to achieve predictable results.


Notable Clients: Easy Climber, Self Reliance Outfitters, Nature's Seed
SEO Expertise
  • Local
  • Ecommerce
  • National
  • Technical
  • On-Page
  • Why they were selected

    Searchbloom has been selected for their comprehensive digital marketing services, which, while not explicitly tailored to the cannabis and CBD industry, demonstrate a strong capability in enhancing online visibility and driving targeted traffic. Their emphasis on optimizing expertise, authoritativeness, and trustworthiness (E.A.T.) aligns with the needs of businesses operating in regulated sectors. By implementing tailored SEO strategies, including high-authority link acquisition and content relevancy optimization, Searchbloom positions businesses to effectively reach their target audience. Their focus on technological enhancements ensures a superior user experience, which is crucial for retaining visitors and converting them into customers.

  • Pros & Cons

    Pros:

    • Searchbloom emphasizes optimizing expertise, authoritativeness, and trustworthiness (E.A.T.) in their SEO strategies, which is beneficial for businesses in regulated industries like cannabis and CBD.

    • Their approach includes acquiring high-authority backlinks, enhancing the credibility and search engine rankings of clients’ websites.

    • Searchbloom focuses on providing a superior user experience through technological enhancements, which can lead to higher engagement and conversion rates.

    • They offer comprehensive SEO services, including both on-page and off-page optimization, tailored to improve online visibility and drive targeted traffic.

    Cons:

    • Searchbloom does not explicitly advertise services specifically tailored to the cannabis and CBD industry, which may be a consideration for businesses seeking industry-specific expertise.

    • Their focus on national SEO campaigns may not fully address the unique challenges and regulations associated with marketing cannabis and CBD products.

    • The absence of explicit mention of experience in the cannabis sector may raise concerns about their familiarity with industry-specific compliance and marketing strategies.

    • Businesses in the cannabis and CBD industry may prefer an agency with a demonstrated track record in their specific market segment.

4

Comprehensive Marketing Solutions for Growth

With expertise in SEO, National Positions assists businesses in enhancing their search engine visibility through strategic optimization techniques. Their services include keyword targeting, content development, and performance tracking to ensure continuous improvement. They cater to a diverse clientele, aiming to meet unique industry needs.


Notable Clients: Blatt Billiards, TheShoeMart, Foresight Sports
SEO Expertise
  • Local
  • Content
  • Technical
  • Amazon
  • On-Page
  • Why they were selected

    National Positions has been selected for their comprehensive digital marketing services, which, while not explicitly tailored to the cannabis and CBD industry, demonstrate a strong capability in enhancing online visibility and driving targeted traffic. Their expertise in SEO encompasses keyword research, content optimization, and link building, all of which are crucial for improving search engine rankings. By implementing data-driven strategies and focusing on measurable results, National Positions positions businesses to effectively reach their target audience. Their emphasis on ethical practices and continuous performance monitoring ensures that clients receive sustainable growth and increased online engagement.

  • Pros & Cons

    Pros:

    • National Positions offers comprehensive SEO services, including keyword research, content optimization, and link building, which can enhance online visibility.

    • Their data-driven approach ensures that strategies are tailored to achieve measurable results, aligning with specific business objectives.

    • They emphasize ethical SEO practices, reducing the risk of potential penalties from search engines.

    • Continuous performance monitoring allows for timely adjustments to strategies, ensuring sustained growth.

    Cons:

    • National Positions does not explicitly advertise expertise in the cannabis and CBD industry, which may limit their understanding of industry-specific challenges.

    • Their services may be more generalized, potentially lacking the specialized focus that niche industries like cannabis and CBD require.

    • The absence of industry-specific case studies makes it difficult to assess their effectiveness in the cannabis and CBD sector.

5

Innovative Solutions for Digital Growth

SEO Brand offers a range of digital marketing solutions, including SEO, to help businesses improve their online presence. Their approach involves comprehensive website audits, competitive analysis, and customized strategies to meet specific business goals. They emphasize ethical practices and data-driven results.


Notable Clients: Continuum Global, Ceridian, Sunice
SEO Expertise
  • Amazon
  • Ecommerce
  • National
  • Full-Service SEO
  • Content
  • Why they were selected

    SEO Brand has been selected for their comprehensive digital marketing services, which, while not explicitly tailored to the cannabis and CBD industry, demonstrate a strong capability in enhancing online visibility and driving targeted traffic. Their expertise in SEO encompasses keyword research, content optimization, and link building, all of which are crucial for improving search engine rankings. By implementing data-driven strategies and focusing on measurable results, SEO Brand positions businesses to effectively reach their target audience. Their emphasis on ethical practices and continuous performance monitoring ensures that clients receive sustainable growth and increased online engagement.

  • Pros & Cons

    Pros:

    • SEO Brand conducts thorough keyword research to identify high-traffic terms relevant to clients’ industries, enhancing the potential for increased organic traffic.

    • Their comprehensive website audits help identify and rectify technical issues that may hinder search engine rankings, contributing to improved site performance.

    • The agency’s focus on ethical SEO practices ensures long-term, sustainable growth without resorting to black-hat techniques that could harm the client’s reputation.

    • SEO Brand offers customized strategies tailored to each client’s specific business goals, ensuring that the marketing approach aligns with the company’s objectives.

    Cons:

    • SEO Brand does not explicitly advertise services tailored to the cannabis and CBD industry, which may require clients in this sector to provide additional industry-specific insights.

    • The effectiveness of their strategies may vary depending on the competitiveness of the client’s industry, potentially requiring longer timeframes to see significant results.

    • As a larger agency, clients might experience variability in communication quality, depending on the assigned account manager’s responsiveness and expertise.

6

Driving Results Through Digital Expertise

With expertise in SEO, Logical Position assists businesses in enhancing their search engine visibility through strategic optimization techniques. Their services include keyword targeting, content development, and performance tracking to ensure continuous improvement. They cater to a diverse clientele, aiming to meet unique industry needs.


Notable Clients: Baxter & Associates, VoChill, Arcade Belt Co.
SEO Expertise
  • Ecommerce
  • Amazon
  • Content
  • Audits
  • National
  • Why they were selected

    Logical Position's proficiency in SEO and digital marketing makes them a noteworthy choice for businesses seeking to improve their online presence. Their approach includes comprehensive website audits, competitive analysis, and customized strategies tailored to specific business goals. By focusing on both on-page and off-page optimization, as well as technical SEO, they aim to increase organic traffic and conversion rates. Their commitment to ethical practices and data-driven results ensures that clients receive sustainable growth and enhanced search engine visibility.

  • Pros & Cons

    Pros:

    • Logical Position offers tailored SEO solutions, including the creation of unique and engaging content optimized for search engines, which can enhance online visibility.

    • Their strategic placement of authoritative backlinks within third-party articles can boost a website’s domain authority and organic rankings.

    • The agency focuses on improving site readability for search engines by addressing on-site errors, enhancing crawlability, and indexability, which can lead to higher SERP rankings.

    • Logical Position emphasizes ethical practices and data-driven results, ensuring sustainable growth and increased online engagement for clients.

    Cons:

    • Logical Position does not explicitly advertise services tailored to the cannabis and CBD industry, which may require businesses in this sector to ensure compliance with industry-specific regulations.

    • Some clients have reported sub-par campaign builds and high management fees, suggesting that the quality of service may vary.

    • The agency’s large scale may lead to a less personalized approach for smaller businesses, potentially affecting the customization of strategies.

    • While they offer comprehensive SEO services, the effectiveness of their strategies in highly regulated industries like cannabis and CBD is not well-documented.

7

Make every click count®

Straight North emphasizes a transparent and collaborative business style, superior project management, and a focus on results. They offer a complete range of online marketing capabilities tailored to clients' unique needs, aiming to attract the right customers, drive sales, and grow businesses. Their team of full-time, highly skilled professionals is dedicated to servicing both B2B and B2C organizations.


Notable Clients: Drifire, Amdocs, Bluepay
SEO Expertise
  • National
  • Local
  • Ecommerce
  • Content
  • On-Page
  • Why they were selected

    Straight North has been selected for their comprehensive digital marketing services, which, while not explicitly tailored to the cannabis and CBD industry, demonstrate a strong capability in enhancing online visibility and driving targeted traffic. Their data- and ROI-driven approach to SEO includes thorough analyses to understand clients' businesses and target customers, allowing them to customize strategies that deliver measurable outcomes. By focusing on both on-page and off-page optimization, Straight North aims to improve search engine rankings and increase organic traffic. Their transparent and collaborative business style, combined with superior project management, ensures that clients receive sustainable growth and increased online engagement.

  • Pros & Cons

    Pros:

    • Straight North offers a comprehensive range of digital marketing services, including SEO, PPC, web design, and development, providing a one-stop solution for businesses seeking to enhance their online presence.

    • Their data- and ROI-driven approach ensures that strategies are customized based on thorough analyses of clients’ businesses and target customers, leading to measurable outcomes.

    • With a team of over 100 experts and a customer retention rate of 95%, Straight North demonstrates a strong track record of client satisfaction and success across various industries.

    • Their transparent and collaborative business style, combined with superior project management, fosters strong client relationships and effective campaign execution.

    Cons:

    • Straight North does not explicitly mention experience in the cannabis and CBD industry, which may be a consideration for businesses seeking industry-specific expertise.

    • Their pricing starts at $1,500 per month, which may be a significant investment for smaller businesses or startups in the cannabis and CBD sector.

    • As a larger agency, clients may experience less personalized attention compared to smaller, boutique firms specializing in niche markets.

    • The comprehensive range of services offered may lead to a less specialized focus on SEO compared to agencies that concentrate solely on search engine optimization.

8

ROI-Based Marketing

Ignite Visibility is a full-service digital marketing agency that has provided SEO and PPC services to an industrial hemp and CBD company since April 2020. Their efforts have led to a 200% increase in traffic and a significant rise in keywords appearing in Google search results. The agency's thorough market analysis and strategic content creation have been pivotal in achieving these outcomes.


Notable Clients: Teledirect, The Maids International
SEO Expertise
  • National
  • Local
  • International
  • Amazon
  • Content
  • Why they were selected

    Ignite Visibility has been selected for their demonstrated success in providing SEO and PPC services to an industrial hemp and CBD company, resulting in a 200% increase in traffic and a substantial rise in relevant keyword rankings. Their comprehensive market analysis and strategic content creation have proven effective in enhancing online visibility within the cannabis and CBD sector. Additionally, their innovative Generative Engine Optimization (GEO) service positions clients to stay competitive in AI-powered search environments, reflecting their commitment to adapting to evolving digital marketing landscapes.

  • Pros & Cons

    Pros:

    • Ignite Visibility has a proven track record in the cannabis and CBD industry, evidenced by a 200% increase in traffic for a hemp client.

    • Their innovative Generative Engine Optimization service demonstrates adaptability to emerging AI-driven search trends.

    • Comprehensive digital marketing services, including SEO, PPC, and social media management, offer a holistic approach to online growth.

    • Emphasis on mobile optimization ensures websites are user-friendly across devices, crucial for capturing mobile traffic.

    Cons:

    • The agency’s broad industry focus may limit specialized insights into the unique challenges of the cannabis and CBD market.

    • Premium services and extensive experience might come at a higher cost, potentially challenging for smaller businesses.

    • Limited publicly available case studies specific to cannabis and CBD sectors may make it difficult to assess industry-specific expertise.

    • The rapid evolution of AI-driven search requires continuous adaptation, and the long-term effectiveness of their GEO service is yet to be fully established.

9

Results-driven Marketing.

SmartSites emphasizes the importance of a transparent and collaborative approach, providing clients with clear insights into their SEO strategies and performance metrics. They offer full-service digital marketing solutions, including web design and development, to ensure a cohesive and effective online presence. Their focus is on building long-term partnerships that drive sustainable growth.


Notable Clients: AGA Truck Parts, Brytesoft, Everything Koi
SEO Expertise
  • Local
  • Content
  • Technical
  • Audits
  • Link Building
  • Why they were selected

    SmartSites has been selected for their comprehensive digital marketing services, which, while not explicitly tailored to the cannabis and CBD industry, demonstrate a strong capability in enhancing online visibility and driving targeted traffic. Their recognition as the #1 Best SEO Company in NY and NJ, along with a top 3 national ranking, underscores their proficiency in search engine optimization. By implementing data-driven strategies, including thorough keyword research and on-page optimization, SmartSites positions businesses to effectively reach their target audience. Their transparent and collaborative approach ensures that clients receive measurable results aligned with their specific goals.

  • Pros & Cons

    Pros:

    • SmartSites offers a transparent and collaborative approach, providing clients with clear insights into their SEO strategies and performance metrics.

    • Their holistic digital marketing solutions ensure a cohesive and effective online presence for clients.

    • The agency’s team stays updated with industry trends, delivering cutting-edge solutions to clients.

    • SmartSites focuses on building long-term partnerships, aiming for sustainable growth for their clients.

    Cons:

    • The lack of explicit experience in the cannabis and CBD industry may limit their effectiveness in this niche market.

    • Their broad service offerings might not provide the specialized focus some businesses require.

    • Potential clients may need to inquire directly for industry-specific case studies or references.

    • The agency’s size and broad client base could lead to less personalized attention for smaller businesses.

10

Creating a New Paradigm for Marketing.

NP Digital's team of experts leverages proprietary technologies and a proven process designed to scale SEO efforts effectively. By focusing on building trust with both audiences and search engine algorithms, they deliver sustainable results that enhance online visibility and drive targeted traffic. Their success stories include significant achievements in the CBD industry.


Notable Clients: Claire's, Ricoh, Tektronix
SEO Expertise
  • Local
  • Content
  • Link Building
  • Technical
  • Audits
  • Why they were selected

    NP Digital has been selected for their demonstrated success in implementing SEO strategies for CBD companies, leading to substantial increases in organic traffic and keyword rankings. Their comprehensive approach, encompassing content optimization, technical SEO, and authoritative link building, has proven effective in enhancing online visibility within the CBD sector. By focusing on building trust with both audiences and search engine algorithms, NP Digital ensures long-lasting results that drive targeted traffic and support business growth.

  • Pros & Cons

    Pros:

    • NP Digital has a proven track record of success in the CBD industry, achieving significant increases in organic traffic and keyword rankings for clients.

    • Their comprehensive SEO approach includes content optimization, technical SEO, and authoritative link building, addressing multiple facets of search engine optimization.

    • The agency focuses on building trust with both audiences and search engine algorithms, ensuring sustainable and long-lasting results.

    • NP Digital leverages proprietary technologies and a scalable process, allowing them to effectively manage and enhance SEO efforts for clients.

    Cons:

    • Some clients have reported dissatisfaction with NP Digital’s services, citing concerns about the quality of SEO practices and overall experience.

    • The agency’s large client base may lead to less personalized attention for individual clients, potentially impacting the customization of strategies.

    • NP Digital’s focus on data-driven strategies may not align with businesses seeking more creative or unconventional marketing approaches.

    • The agency’s proprietary technologies and processes may result in a less transparent approach, which could be a concern for clients desiring more insight into their SEO strategies.



The cannabis and CBD industries are experiencing explosive growth. According to a study recently published jointly by BDS Analytics and Arcview Market Research, the CBD market is projected to exceed $20 billion in the United States alone by 2024. With this sort of astronomical growth, it is all too easy for your business to become lost in the fog and noise. Search engine optimization, also known as SEO, is an important marketing step in setting your business apart from the crowds.

What Is SEO?

Search engine optimization is compromised of a series of marketing techniques that help websites and business rank higher on search engine results pages, also called SERPs. Adwords, Pay Per Click, keyword optimization, image alt text, website redesign, HTML links, and social media presence are all key aspects of optimizing your search engine “popularity”, as it were.

Why Does My Cannabis or CBD Business Need SEO?

Cannabis businesses are popping up in cities and towns all over the country. While word of mouth is a great way to help spread the word about your start-up or product, a business in the age of the internet and social media needs appropriate marketing techniques to grab the attention and business of users. SEO does much more than help search engine results; it increases authentic traffic, boosts sales, and even boosts user satisfaction on your website.

What Will SEO Do For My Cannabis Business?

SEO techniques can increase website traffic more than 120% per year, garnering thousands of user interactions and skyrocketing online sales revenue. The growing popularity of the cannabis industry means that thousands of prospective customers are looking into the industry, how it can benefit them, and what businesses in the industry have to offer. By taking a deeper look into your marketing techniques, as well as a closer look at your target audience and what they are looking for, you can boost online sales and give your business the publicity that it needs to succeed.

With over 1 billion websites on the internet, you want to make it as easy as possible for potential customers

Search Engine Optimization pricing is about as clear as mud. With SEO in high demand and high supply, it’s hard

Hiring out search engine optimization can be scary. SEO, in general, seems like it’s a magic trick, and there’s so